For the first time, Nike will use the Flyknit technology frequently utilized in its shoes to make a new kind of sports bra. The brand is already considering transferring the technology to other apparel items.
They gave Karl Lagerfeld the Grand Vermeil Medal of City of Paris on Tuesday and they should have. No designer has done more for the reputation of this city as the capital of fashion than this German couturier.
McDonald's Corp has ended its 41-year-long sponsorship deal three years early, the International Olympic Committee said on Friday. In January, e-commerce giant Alibaba was announced as a new major sponsor to the event.
Athletics must expand its range of sponsors beyond sport shoe and clothing makers as it seeks to grow sport nationally and internationally, the president of USA Track & Field (USATF) said in an interview with Reuters.