...a licensing-driven model to a luxury marque concept. Ferrari still plans to retail some licensed products – including Puma sneakers, Ray Ban shades and Lego kits, not perhaps, a luxury item – but its target consume...
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826 published items with the word (s) or phrase PUMA in News, Trends, Videos, Photo galleries, Agenda and sorted by "date descending".
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![]( "Ferrari debuts in fashion with a Generation-Z collection")
Ferrari debuts in fashion with a Generation-Z collection -
![]( "Puma and Cara Delevingne launch Pride collection")
Puma and Cara Delevingne launch Pride collection...British model and activist Cara Delevingne has linked up again with Puma to launch a second capsule collection to celebrate Pride Month.
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![]( "Kering continues to wind down Puma stake")
Kering continues to wind down Puma stake...French group Kering said Wednesday it will sell a further $1 billion worth of shares in Puma as it continues to unwind its investment in the sneaker and sportswear maker to focus on higher-end luxury brands.
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![]( "Puma plans to use 90% sustainable materials by 2025")
Puma plans to use 90% sustainable materials by 2025...Sportswear and equipment manufacturer Puma has set itself the goal of manufacturing 90% of its products from more sustainable materials by 2025. The group will also make 75% of the polyester it uses recycled by then.
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![]( "Puma: Benoît Menard named regional marketing manager Europe")
Puma: Benoît Menard named regional marketing manager Europe...Menard, who joined Puma France as head of marketing communications in 2018, is moving to the German sport brand’s headquarters in Herzogenaurach as the new regional marketing manager Europe.
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![]( "Adidas hikes outlook despite lockdowns, supply chain issues")
Adidas hikes outlook despite lockdowns, supply chain issues...Shares in Adidas were up 3.2% in pre-market trade at brokerage Lang & Schwarz.Brands including Adidas and rivals Nike and Puma faced online attacks in China in March over statements about their sourcing of cotton f...
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![]( "Puma promotes Hubert Hinterseher, Arne Freundt, who join board of directors")
Puma promotes Hubert Hinterseher, Arne Freundt, who join board of directors...is chaired by Jean-François Palus, COO of Kering, the French luxury group that is a former owner of Puma and still a shareholder. Recently, Puma reported a 26% increase in sales in the first quarter.
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![]( "Adidas launches Reebok auction, China row may dent Asian interest")
Adidas launches Reebok auction, China row may dent Asian interest...Germany's Hugo Boss said on Wednesday it expects sales in mainland China to keep growing fast despite the boycott calls, while Puma said last week that it expects a hit to its sales.Adidas is marketing Reebok off 2...
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![]( "Zalando adds early access aspect to Plus programme")
Zalando adds early access aspect to Plus programme...which means members in Germany can now get early access to new releases, starting with an exclusive fitness collection by Puma x Pamela Reif.The company said that its elevated Plus programme “further supports partn...
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![]( "Puma reports strong sales despite port congestion, politics")
Puma reports strong sales despite port congestion, politics...German sportswear company Puma reported a 26% jump in first quarter sales on Wednesday despite ongoing coronavirus lockdowns, congestion at U.S. ports and backlash in China over its comments on Xinjiang.