Ten award-winning owner-led digital marketing consultancies and agencies are joining forces and aiming to offer an enhanced service for fashion, beauty, premium consumer and lifestyle brands and retailers.
Shopify Inc defended its business model on Thursday, a day after short-seller Citron Research criticized the internet-commerce software provider’s marketing practices, wiping about $1.5 billion off its market value.
The company plans to hire 100 more employees, or ‘gurus’ as it calls its Irish support staff, over the next 12 months. All jobs will be available on a remote basis and add to its 150- strong workforce.
Band of Outsiders and Osklen are among the 12 brands taking part in the shoppable showcase. Made in partnership with the CFDA, the showcase will feature each designers' collection and offer select pieces in real time.