Reviving old-fashioned or forgotten brands requires a set of certain skills – patience, respect for DNA, deep-pockets and real affection for a marque, which for some reason Italians seem particularly good at doing.
Eyebrows were raised when Pitti first announced that K-Way, French sportswear label, was given a prestigious Pitti runway slot. But the naysayers proved wrong, as the marque staged a zippy collection in Florence.
The British model, TV presenter and fashion designer has joined forces with British heritage lifestyle brand Barbour on a two-year collaborative collection, during which time they plan to release four collections.
UK retail may be under a dark cloud at the moment, but new retail developments have come thick and fast this year and the latest is the opening of Coal Drops Yard at King's Cross with a quirky mix of stores.