If anyone thought the athleisure trend might be fading, they couldn't have been more wrong. Lyst said Friday that 2019 saw soaring searches while 2020's New Year's resolutions have boosted demand further.
Premium Paris-based womenswear brand Ba&sh will open a store in the Carnaby area. The new location will be at 20 Beak Street, at the bottom end of Carnaby Street and not far from upscale Regent Street.
Gym-to-street brand Sweaty Betty is targeting a wide age range and outlook with its latest marketing campaign that is all about empowering women to take control rather than being tied to New Year’s resolutions.