The Spanish label, bought by Tendam in late 2019, will be available at 20 Cortefiel and Pedro del Hierro stores from March 1. With Alejandra Valero in charge of design, it is aiming to generate 50% of its sales online.
The owner of brands including Cortefiel and Pedro del Hierro saw its income before taxes rise to 8.7 million euros and managed to slow the decline in its sales, which fell 23.6% to 260.3 million euros.
The Spanish clothing group is back on the growth track and has reduced its debt compared to the previous half-year. The latest performance was boosted by a rise in online sales and an effective stock management.